Services
Year
2016
Client
Evercrete SA
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ServiceS
Year
2016
Client
Evercrete SA
A simple yet elegant cosmetics packaging design
Avocado isn’t just delicious and nutritious; it’s also great for the skin!
EVERCRETE has created a range of natural cosmetics using organic avocado oil from Crete. Aimed mainly at women and young parents, the product would have its place in pharmacies and specialized stores in Greece and abroad.
We took upon us the full brand strategy, name, visual identity, and packaging design.
Our aim was to communicate the benefits of avocado oil while expressing honesty and trust.
One thing we realized was that consumers are often bombarded with advertising for similar products.
This is why it was important that the packaging would stand out from the competition without screaming for attention. We opted for a minimal packaging design with a dominant white background referencing the innocence and honesty of the brand.
In terms of printing, we proposed a silk screen on craft paper to also texturally show the purity and eco friendliness of the products.
A single line was used to design the three variants of the product, illustrating the usage occasions but also further underlining the friendly style of the packaging.
After all, as the time tested mantra says, “sometimes simple is best”.
A single line was used to design the three variants of the product, illustrating the usage occasions but also further underlining the friendly style of the packaging.
After all, as the time tested mantra says, “sometimes simple is best”.
see relevant work
see relevant work
MEET
let's
Jannik Weylandt
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
Managing Director - Partner
Rådhusstræde 5, 1.
DK-1466 Copenhagen K
Denmark
T +45 53852840
jannik@lazysnail.design
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Don't forget to include the most significant information about you & your project, such as: Full Name / Company Name & domain / email / Country & your message about your request.
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