We have some news to share! Both of our ultra premium packaging designs for NUA have been awarded the prestigious iF DESIGN Design Award. NUA is a very ambitious project by Al Madinah Heritage Company, a PIF Company.

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Drawing inspiration from the Saudi Arabian desert and the signature forms of the cultivated date palms, our two packaging concepts, DUNES and STEM, are multi-purposed and conceptualized to underline the cultural and historical significance of dates in Saudi society.

An extensive amount of work has been invested in this project. Spanning over a period of 14 months, we collaborated with specialists on three continents, constantly pushing technical boundaries. It was a very intense journey, and we are very proud to have the team of NUA by our side, showing full trust in our common creative vision.

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We are all sincerely humbled by the recognition our work received from the iF Awards, and we would like to thank each and everyone who brought it to life.

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See the Awarded cases HERE

‍and HERE